A Closer Look at Ülker’s Finances: Revenue, History, Profits, and Market Share

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Ülker Çikolata Sanayi, Public domain, via Wikimedia Commons

Ülker, one of Turkey’s largest food and beverage companies, has been a household name in the country for nearly 80 years. Founded in 1944 by Sabri Ülker as a small bakery, the company has since grown into a global brand with a presence in over 100 countries. In this blog, we’ll take a closer look at the finances of Ülker, including its revenue, profits, and market share.

Revenue According to the company’s financial statements, Ülker’s revenue has been steadily increasing over the past several years. In 2020, the company reported total revenue of 22.4 billion Turkish lira (approximately $2.6 billion USD), an increase of 16.7% compared to the previous year. The majority of this revenue (nearly 60%) came from the company’s biscuit and chocolate business.

Profits Despite the challenges posed by the COVID-19 pandemic, Ülker’s profits have also been on the rise. In 2020, the company reported a net profit of 1.7 billion Turkish lira (approximately $200 million USD), an increase of 46% compared to the previous year. This was due in part to increased sales, as well as cost-cutting measures implemented by the company.

Market Share Ülker is the market leader in several product categories in Turkey, including biscuits, chocolate, and cakes. According to a report by Euromonitor, the company holds a 45% share of the biscuit market and a 22% share of the chocolate market in the country. In addition to its dominant position in Turkey, Ülker has also been expanding its presence in international markets, particularly in the Middle East and North Africa.

In conclusion, Ülker is a financially sound company that has been steadily growing its revenue and profits over the past several years. With a dominant market share in Turkey and a growing presence in international markets, the company is poised for continued success in the years to come.

Here’s a timeline of key events in the history of Ülker:

  • 1944: Sabri Ülker establishes a small bakery in Istanbul, Turkey, which later becomes Ülker Group.
  • 1954: The company begins production of its first biscuits, launching the Ülker brand.
  • 1964: Ülker expands its product line to include chocolates and wafers.
  • 1974: The company establishes a new chocolate factory in the Gebze district of Istanbul.
  • 1982: Ülker launches its first overseas venture, opening a factory in Saudi Arabia.
  • 1990: The company establishes a new biscuit factory in the Nilüfer district of Bursa.
  • 2000: Ülker acquires Godiva Chocolatier, a premium chocolate brand based in Belgium.
  • 2007: The company acquires shares of Yıldız Holding, which owns several other food and beverage brands in Turkey.
  • 2012: Ülker Group is restructured into two separate companies: Yıldız Holding, which focuses on food and beverages, and Ülker Bisküvi, which produces biscuits and chocolate.
  • 2014: Ülker acquires DeMet’s Candy Company, a US-based chocolate and confectionery brand.
  • 2018: Murat Ülker, the son of Sabri Ülker and the chairman of Yıldız Holding, is named the world’s richest Turkish person by Forbes magazine.
  • 2020: Ülker reports a total revenue of 22.4 billion Turkish lira (approximately $2.6 billion USD), an increase of 16.7% compared to the previous year.

This timeline highlights some of the major milestones in the history of Ülker, from its origins as a small bakery in Istanbul to its position as one of Turkey’s largest and most successful food and beverage companies.

Here are 10 interesting facts about Ülker:

  1. Ülker is one of Turkey’s oldest and largest food and beverage companies, with a history dating back to 1944.
  2. The company’s founder, Sabri Ülker, started out with a small bakery in Istanbul, which later grew into the Ülker Group.
  3. Ülker is known for its iconic chocolate-covered biscuits, including the Ülker Biskrem and Ülker Halley.
  4. In 2000, Ülker acquired Godiva Chocolatier, a premium chocolate brand based in Belgium.
  5. Ülker has a strong presence in international markets, with products sold in over 100 countries around the world.
  6. The company is the market leader in several product categories in Turkey, including biscuits, chocolate, and cakes.
  7. In 2012, Ülker Group was restructured into two separate companies: Yıldız Holding, which focuses on food and beverages, and Ülker Bisküvi, which produces biscuits and chocolate.
  8. Ülker has a strong commitment to sustainability, with a focus on reducing waste, conserving water and energy, and promoting responsible sourcing.
  9. The company is also involved in philanthropic activities, including supporting education and healthcare initiatives in Turkey.
  10. Murat Ülker, the son of Sabri Ülker and the chairman of Yıldız Holding, is one of Turkey’s wealthiest individuals and has been named the world’s richest Turkish person by Forbes magazine.

click here, to see the full list of all CEOs of Ülker and their wealth

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